Effective Date: September 22, 2026
Last Updated: September 22, 2026

Forma Design Center (“Forma Design Center,” “Forma,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, interact with our advertisements or social media accounts, submit a consultation or contact form, visit our showroom, communicate with us, or otherwise use our services.

By using our website or providing information to Forma Design Center, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect personal information that you provide directly to us, including:

• Name

• Email address

• Telephone number

• Mailing or project address

• Project type

• Project details

• Product or material interests

• Construction or remodeling timeline

• Communications and correspondence with us

• Consultation or appointment information

• Professional or company information if you are a contractor, designer, architect, developer, or other trade professional

• Any additional information you voluntarily provide

When applicable, we may also collect transaction-related information associated with products or services purchased from Forma Design Center.

Payment information may be processed by third-party payment processors. Forma Design Center may not directly store complete credit or debit card information.

2. Information Collected Through Advertising and Lead Forms

Forma Design Center may advertise through platforms including Meta, Facebook, Instagram, Google, and other advertising services.

If you submit information through an advertisement, lead form, social media platform, or similar service, we may receive information including your:

• Name

• Email address

• Phone number

• Project information

• Responses to questions included in the form

We use this information to respond to your inquiry, contact you about your project, schedule consultations, and provide information regarding Forma Design Center products and services.

Information submitted through third-party platforms may also be subject to the privacy policies and terms of those platforms.

3. Automatically Collected Information

When you visit our website, certain information may be collected automatically through cookies, pixels, analytics tools, and similar technologies.

This may include:

• IP address

• Browser type

• Device type

• Operating system

• Pages visited

• Referring website

• Approximate geographic location

• Date and time of visits

• Interactions with the website

• Advertising identifiers

• Information regarding how you arrived at or interacted with our website

We may use this information to operate and improve our website, understand website traffic, measure advertising performance, and improve our marketing.

4. Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics technologies, and similar tools.

These technologies may help us:

• Remember website preferences

• Understand website usage

• Measure website performance

• Analyze traffic

• Measure advertising campaigns

• Understand whether advertisements result in website visits, inquiries, or other actions

• Deliver or measure relevant advertising

Third parties such as Meta and Google may use cookies or similar technologies in connection with advertising and analytics services.

Depending on your browser, device, location, and applicable law, you may be able to disable or limit certain cookies or tracking technologies through your browser settings or other privacy controls.

5. How We Use Personal Information

Forma Design Center may use personal information to:

• Respond to inquiries

• Schedule and manage showroom consultations

• Communicate regarding residential or commercial projects

• Recommend products and materials

• Provide quotes, estimates, or product information

• Process and manage orders

• Provide customer service

• Communicate regarding existing projects or purchases

• Send requested information

• Send appointment confirmations and reminders

• Follow up on consultation requests

• Maintain customer and project records

• Operate and improve our website

• Analyze business and marketing performance

• Measure advertising effectiveness

• Conduct advertising and marketing

• Detect or prevent fraud, abuse, or security issues

• Comply with legal obligations

• Protect our rights, property, customers, employees, and business

We may maintain information in customer relationship management, communication, analytics, and other business systems used to operate Forma Design Center.

6. Phone Calls and Text Messages

If you provide your telephone number and consent to being contacted, Forma Design Center may communicate with you by telephone or text message regarding your inquiry, requested consultation, project, order, products, or services.

Message and data rates may apply.

You may opt out of text messages at any time by replying STOP. You may also contact us directly to request that text communications stop.

Consent to receive marketing text messages is not a condition of purchasing goods or services.

Where legally required, Forma Design Center will obtain appropriate consent before sending automated or marketing text messages. Federal rules provide consumers with the ability to revoke consent to robocalls and robotexts using reasonable methods, including common opt-out responses such as STOP.

Mobile phone information and text-message consent information will not be sold or provided to third parties for their independent marketing or promotional purposes.

We may provide information to service providers that assist us in delivering communications, including telecommunications providers, CRM providers, and messaging platforms, solely as necessary to provide those services.

7. Email Communications

If you provide your email address, Forma Design Center may use it to respond to inquiries, communicate about projects or orders, send appointment information, and, where permitted, provide information regarding our products, services, showroom, or company.

Marketing emails will include an unsubscribe method when required.

You may also contact us directly at info@formadc.com to request removal from marketing email communications.

8. How We Disclose Information

We may disclose personal information to companies that provide services on our behalf, including:

• Website hosting providers

• Customer relationship management platforms

• Email and text messaging providers

• Advertising platforms

• Analytics providers

• Payment processors

• IT and cybersecurity providers

• Contractors and service providers assisting with business operations

• Professional advisers such as attorneys, accountants, or consultants

These providers may process information as necessary to perform services for Forma Design Center.

We may also disclose information when reasonably necessary to:

• Comply with applicable law, regulation, subpoena, court order, or legal process

• Respond to lawful government requests

• Protect the rights or safety of Forma Design Center, our customers, or others

• Investigate fraud or security concerns

• Enforce agreements or policies

If Forma Design Center is involved in a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction, information may be transferred as part of that transaction.

9. Sale and Sharing of Personal Information

Forma Design Center does not sell personal information for monetary compensation.

We may use advertising, analytics, and technology providers that receive certain website or device information to help measure or deliver advertising. Under some privacy laws, certain advertising-related disclosures may be considered “sharing” of personal information even when no money is exchanged.

Where required by applicable law, consumers may have the right to opt out of such sale or sharing.

If Forma Design Center becomes legally required to provide a specific “Do Not Sell or Share My Personal Information” or “Your Privacy Choices” mechanism, we will provide the appropriate method for exercising that right.

California residents who are covered by the CCPA may have a right to opt out of covered sale or sharing activities.

10. Sources of Personal Information

We may collect personal information from:

• You directly

• Our website

• Contact and consultation forms

• Facebook and Instagram lead forms

• Social media interactions

• Telephone calls, text messages, and emails

• Showroom visits

• Advertising platforms

• Website analytics services

• CRM and communication providers

• Business partners or service providers

• Publicly available sources where appropriate

11. Data Retention

We retain personal information for as long as reasonably necessary to:

• Respond to inquiries

• Manage customer relationships

• Complete projects and transactions

• Maintain appropriate business and financial records

• Provide customer service

• Resolve disputes

• Meet legal, tax, accounting, or regulatory requirements

• Protect against fraud or security threats

Retention periods may vary depending on the type of information and the reason it was collected.

When information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

12. Data Security

Forma Design Center takes reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, database, or storage system can be guaranteed to be completely secure. You provide information electronically at your own risk.

13. California Privacy Rights

California residents may have certain rights regarding their personal information under applicable California privacy laws.

Depending on whether the law applies to Forma Design Center and the particular request, these rights may include:

• Right to Know: Request information regarding the personal information collected about you and how it has been used or disclosed.

• Right to Access: Request access to certain personal information maintained about you.

• Right to Delete: Request deletion of certain personal information, subject to legal exceptions.

• Right to Correct: Request correction of inaccurate personal information.

• Right to Opt Out: Opt out of certain sales or sharing of personal information where applicable.

• Right to Limit Certain Uses: Request limitations on certain uses of sensitive personal information where applicable.

• Right to Non-Discrimination: Exercise applicable privacy rights without unlawful discrimination.

These are among the consumer rights recognized under the CCPA and CPRA.

To submit a privacy request, contact:

Email: info@formadc.com
Phone: (818) 759-4944

Please include enough information for us to reasonably identify and process your request. We may need to verify your identity before completing certain requests.

We will respond to verified requests within the time required by applicable law.

An authorized agent may submit certain requests on behalf of a California resident where permitted by law. We may require documentation establishing the agent's authority.

14. Global Privacy Control

Where legally required and technically applicable, Forma Design Center will recognize supported browser-based privacy signals, such as the Global Privacy Control, as required by applicable law.

15. Sensitive Personal Information

Forma Design Center does not intentionally request sensitive personal information such as Social Security numbers, government identification numbers, precise financial account credentials, medical information, or other highly sensitive information through ordinary website or advertising lead forms.

Please do not submit sensitive personal information unless it is specifically requested and necessary for a legitimate business purpose.

16. Children's Privacy

Our website, products, and services are intended for adults and are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

17. Third-Party Websites and Services

Our website or social media pages may contain links to third-party websites, services, platforms, or applications.

Forma Design Center is not responsible for the privacy practices, security, content, or policies of third parties.

We encourage you to review the privacy policies of third-party services before providing them with personal information.

18. Social Media

If you interact with Forma Design Center through Facebook, Instagram, or another social media platform, information you provide or make available through that platform may also be governed by the platform's privacy policies.

Forma Design Center does not control how those platforms independently collect or use information.

19. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, services, or legal requirements.

When changes are made, the revised policy will be posted with an updated Last Updated date.

We encourage you to periodically review this page for updates.

20. Contact Forma Design Center

If you have questions about this Privacy Policy, our privacy practices, or a request regarding your personal information, contact us at:

Forma Design Center
7262 Bellaire Ave
North Hollywood, CA 91605

Email: info@formadc.com
Phone: (818) 759-4944